Augustus content studio, Odeum, has won the social media business for Kitch Cloud. The business comes after the renewal of Lavazza Middle East and Eurocoffee, the distribution for Lavazza in the region.
ODEUM is our in house content studio, powered by data and insights. Designed to produce new media formats, in real-time for clients that live across our brand channels; We aim to connect brands with communities and culture. The scope of work includes content creation, social media management and paid social media management.
KITCH delivers world-class cloud kitchens and brick-and-mortar storefronts to enable regional and international food brand owners to enter new markets, adapt, thrive and diversify their presence and customer engagement in the new decade of F&B innovation and transformation.
Co-founded by Walid Hajj, one of the most recognized F&B leaders in the region, and Fahad Al Hokair, a dynamic Saudi entrepreneur, founder of VEDA Holding, a company focusing on startups in fashion, retail, real-estate and now F&B.
The Kitch tech-integrated delivery-only kitchens offer operators state-of-the-art avenues to test new markets or scale their food delivery and customer reach with minimal investment. Their hybrid model utilizes all the operational efficiencies of the cloud kitchen business model as well as providing their partners access to prime locations to set up and expand their customer-facing presence.