Dubai, UAE – Augustus Media, a modern media company with leading regional brand Lovin’ officially signed a Memorandum of Understanding (MOU) with KMS, a leading Kuwait-based marketing and advertising company, to serve as the exclusive media seller for Lovin Kuwait in the local market. This strategic partnership aims to expand Lovin’s presence in the region, bringing the brand’s unique blend of local news, entertainment, and lifestyle content to Kuwaiti audiences.
Under the terms of the agreement, KMS will serve as the exclusive media seller and reseller for Lovin Kuwait, leveraging its deep understanding and network with the local market to drive growth and engagement. This collaboration marks a significant milestone in Augustus Media’s ongoing mission to deliver localised content that resonates with its diverse audiences across the GCC.
Lovin’ known for its vibrant city-based platforms, is now live in over 22 cities across the region, including Dubai, Abu Dhabi, Riyadh, Cairo and Doha. The brand captures the pulse of each city, offering audiences a go-to source for the latest news, community stories and local experiences. With the launch of Lovin Kuwait, the brand continues its expansion, aiming to become an integral part of the local digital landscape.
The partnership between Augustus Media and KMS reflects a shared vision of elevating regional content and providing advertisers with innovative solutions to connect with their target audiences. Lovin Kuwait is set to officially launch soon, bringing with it a fresh perspective on everything that makes Kuwait a vibrant and dynamic city.
“We are thrilled to partner with KMS to bring Lovin to Kuwait, a city with a rich cultural tapestry and a vibrant community. This collaboration represents an exciting chapter in our journey to deliver local content that resonates with people. With KMS’s expertise in the Kuwaiti market, we’re confident that Lovin Kuwait will become a cornerstone of the local digital media landscape, connecting audiences and advertisers in meaningful ways.”
Richard Fitzgerald, CEO & Founder of Augustus Media
“We at KMS Advertising & Marketing Company, Kuwait Branch, are excited to announce our new partnership with Augustus Media, the owner of the @lovin_kuwait and @lovindubai accounts. As a specialist in social media marketing, KMS will serve as the exclusive advertising representative in Kuwait. We look forward to a successful collaboration that will elevate the Lovin brand and create new opportunities for engagement in the local market.”
Ahmed Yousri, Managing Partner at KMS